Shaking Up the Spirits Industry:
Accelerating Business Growth with Stylish Labels
INTRODUCTION
Since the inception of Rolling Oak, Upland Label has played a crucial role in elevating the presentation of their renowned, all-natural spirits. Together, we have brought new labeling solutions to Rolling Oak’s expanding product line, reinforcing their commitment to quality and authenticity.
Rolling Oak Distillery, known for its all-natural spirits including Moonshine, Vodka, and Brown Tennessee Whiskey, embarked on a journey to expand its product offerings and market presence and needed a partner who could help.
“This collaboration with Upland Label is an exciting step forward for us. Their expertise in labeling has helped us better communicate the unique qualities of our products to our customers, both old and new.” – Travis Faucett, owner and operator of Rolling Oak Distillery
GROWTH MADE EASY
Facing rapid growth and diversification in product lines, Rolling Oak needed labeling solutions that could enhance brand visibility, maintain product quality, and support operational efficiency. Hand-applied labels were becoming impractical as production scaled up, necessitating a transition to machine-applied labels for consistency and speed.
We make it effortless for them to expand their product lines with additional original artwork and suggest the best materials that seamlessly integrate with their application methods. Our goal is to ensure that each product not only stands out visually but also maintains high-quality standards throughout the production process.
STREAMLINED PROCESS
One of the key milestones in our partnership was assisting Rolling Oak in transitioning from hand-applied labels to machine-applied labels, significantly improving efficiency with the change in printing method. As our clients grow, we stay flexible to meet their changing needs, ensuring that our labeling solutions evolve with them.
Our clients grow & we stay flexible
“We are thrilled to work with Rolling Oak Distillery, a brand that shares our dedication to excellence. Our goal is to provide labeling solutions that reflect the high standards of their products.” – Greg Leighty, General Manager of Upland Label
SOLUTIONS PROVIDED
Upland Label worked closely with Rolling Oak to develop artwork that reflected the distillery’s identity and resonated with their target audience. This collaboration ensured that every label not only met stringent quality standards but also enhanced the overall brand experience. Currently, Upland Label helps create unique labels for over a dozen of Rolling Oak’s items, showcasing a wide range of products in their portfolio.
RESULTS
- Looking ahead, Upland Label is committed to supporting Rolling Oak as they continue to develop their property and offerings, including their recent opening of a tasting room. We aim to provide labeling solutions that align with their evolving needs and aspirations.
- Rolling Oak Distillery is also now able to expand its presence, with plans to enter markets in Kentucky, New Hampshire, and Georgia in the near future. This expansion reflects their growing success and the increasing demand for their exceptional products.
CONCLUSION
Continuing their partnership, Upland Label remains committed to supporting Rolling Oak Distillery’s growth trajectory. By continually refining and evolving their art and branding offerings to meet Rolling Oak’s evolving needs, Upland Label ensures that the distillery can confidently expand into new markets and delight customers with compelling, visually appealing packaging.
